How makers stay productive

Thanks for the answer, that newsletter archive looks fire! (But there's a horizontal scroll on the page)

Is the banner ad a recurring sponsorship?

@alina ooh thanks! i need to get rid of the horizontal scroll! 🙈 Yeah I work with one sponsor and we vary the banner each week. I don't just work with any sponsor that'll pay though, this is a chosen sponsor that committed to work with us the way we like - and it works great for both of us.

Thanks for your answer. Sweet open rate, now I know I'm doing something wrong with my newsletter 😄 Any shareable secrets about that?

@alina thanks :) Not sure how to share a mailchimp newsletter with you but a)keep it personable b) interesting subject line e.g. not "day 4 of my blog", c) offer value and know your audience

a)keep it personable b) interesting subject line e.g. not "day 4 of my blog", c) offer value and know your audience

Thanks so much for the tips! Now I think I have an idea on how to improve.

For a) I do a so-and-so job. I mean I personally sign and address everything, but I don't add enough content/text I think.

b) is my biggest problem. I get too lazy when I get to that part. I'm not happy with the titles I choose and I think they're too long.

c) For me open rate and click rate improved after I added double opt-in, but still it's nowhere near 70%. I'm starting to suspect that not adding extra value compared to the website might be one of the reasons why.

@alina thanks :) Not sure how to share a mailchimp newsletter with you

To share a mail from mailchimp go to Campaigns. For each campaign in the list there's a "View email" option on the "View report" button's arrrow. For example this is one of my emails https://mailchi.mp/94fa75544121/fresh-on-fontsarena-free-helvetica-now-font-and-more

@alina oh right! https://mailchi.mp/42a8266a04ec/brand-new-living-wage-internships

😄 Best answer at 1. Thanks for the input!

I love the name "swap's musings". Actually explains pretty well what's what with the newsletter. Or at least for me it would seem like a collection of things you found inspiring, relevant and worthy to write about and share.