What should be in my logo?

Statalog has a logo, but it needs something that better represents the brand. Here's the basic premise of the site.

Crowdsourced case studies, data, infographics, & stats for open use. - "Together, we will accomplish more!"

https://imgur.com/gallery/gj9ZR6i

PS I have an awesome graphics guy

Alex Edmonds

Looks great but there should be a tagline with it

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Vicki Langer Author

“Together, we will accomplish more!" is the tagline.

The linked photo isn’t the logo. It was my half-an-attempt to explain the name.

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Vicki Langer Author

Here’s the current logo. https://imgur.com/gallery/eSsKvBL

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Alex Edmonds

@vickilanger oh okay

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Vicki Langer Author

yeah, it’s neat, but really doesn’t represent anything other than some initial ideas I had at the beginning. 🤷🏼‍♀️

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I think it definitely needs more elements that help me understand what the brand is about by just looking at it.

Right now I have no idea what it is. :P

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Vicki Langer Author

Oh wow, yeah. I was super vague with my description, or lack of.

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Vicki Langer Author

I forget, I live it everyday and need to remember no one can read my mind.

Problem 1: finding statistics can be unnecessarily painful and time consuming

Problem 2: repeating research is a waste of time and money

Solution: leverage everyone’s research on an open platform. The platform is built around the concept of crowdsourcing case studies, infographics, and data. This essentially becomes a searchable database of databases.

Vision 1: this will be used as a companion tool to Wikipedia.

Vision 2: the open platform serves as a place to basically solve the world’s problems. (Eventually)

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