Wilson Bright

Road to monetization: It was free to use the platform for the first 12 months and moved it to be a fully paid subscription platform. No more free tier. Most of the customer acquisition has come from Twitter(sharing to people who are in need, just in time... without any shame) and through Newsletter sponsorships.

Ethical marketing all the way: Never asked for an email id, never ran any analytics, or have sent any onboarding emails or used email marketing. It was a difficult choice to be this way but stayed true to the manifesto at all times.

Not an easy path: The road to 1,000 was certainly difficult and not easy. The main goal was to be in the game longer. I and my team stayed frugal as much as possible and worked in heads-down mode the whole of this year without much noise. Feels like a spiritual journey.