Have you had any media mentions? If so, how did it happen for you?
Hey,
I'm writing a new post for Where To Post and was wondering if received any mentions on other websites/media. How did you achieve it?
Peter
Yes, I did with Hello, Goodbye. There were a few (Smashing Mag, lifehacker) in the following weeks of my product hunt launch.
@spekulatius I don't know if they reached out first, because for the first 14 days I had my email not setup properly, so I didn't receive any emails 😆. So they found me, I had about 25K unique site visitors in those two weeks.
Whenever it's happened for me it was usually after launching on PH or Reddit. Most times I wasn't even contacted I just saw a spike in traffic from a new source.
Yeah, I can imagine. Almost the same for me: Just random links from e.g. Life Hacker appearing… Trying to find out if there is a regularity or a way to improve it
I remember maker @jpfong was mentioned in lifehacker once!
@spekulatius Not yet, although it's been mentioned on IH (probably the biggest yet)
@sergio ah nice. That's a good one. And roadmap.sh: https://roadmap.sh/guides/why-build-it-and-they-will-come-wont-work-anymore ;)
@sergio @spekulatius I think targeting a tight niche is the key here … Buget meal planner a great example of this. Got picked up by LifeHacker and a bunch of other places. Why? Because it was for a very specific group of people. People of low budgets! If it was just a generic meal planner would never have taken off.
For me, the key is using Buzzstream Discovery to find niche bloggers and then pitching really short emails with a link to you thing :)
@harrydry that sounds like a good idea. I'll give buzzstream discovery a try - haven't used it before.
@jpfong yeah, good point: I would assume for most of the media outlets B2C works much better than B2B… I seldom stumble upon b2b stuff on the same kind of sites.
@spekulatius I forgot to answer the question. It happens because I was retweeting Lifehacker content about the same domain as an app I had launched. You'll then be noticed by one of their writers who will decide to write or not an article. The feeling when multiple people are signing up is unbelievable 😀
@jpfong ah, so you got the attention of a writer by retweeting content of writers in the domain? I've tried the same (+ replies, etc.) for my browser extensions and had no mentions coming out of it :/ I guess it depends on the topic, project, etc.
Great topic! None of my projects I launched (on ph + twitter) ever got any media coverage at all! That said, I'm really curious how any of you got it and how I can increase the chances for my upcoming ph launch for workoutserver.com 😊
Hey @an,
I'm sending a newsletter tomorrow around this! It's sharing the steps I take to get more mentions :)
Peter
I've posted the question to IndieHackers to see if someone there has more insides :)
If anyone is interested, I've just sent the newsletter out: Getting Media Coverage using HARO
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