Day 465 - What creators can learn from NFTs - https://golifelog.com/posts/what-creators-can-learn-from-nfts-1649554492600
Regardless if you like NFTs or not, those projects are proof of amazing marketing feats.
If a non-existent yacht in a fictional metaverse can sell for $650,000; if a jpeg on the internet can sell for $23.7M, it makes me feel we creators and indie hackers can market and sell any product even if we thought it’s too niche or expensive and no one will buy.
Honestly, I’m in disbelief at the crazy money people are willing to pay. But disbelief or no, I find it’s super intriguing and curious to learn about the marketing, hype and culture around it… I feel there’s likely bits we creators can learn from:
• Community...
• Incentive design...
• Marketing...
If a non-existent yacht in a fictional metaverse can sell for $650,000; if a jpeg on the internet can sell for $23.7M, it makes me feel we creators and indie hackers can market and sell any product even if we thought it’s too niche or expensive and no one will buy.
Honestly, I’m in disbelief at the crazy money people are willing to pay. But disbelief or no, I find it’s super intriguing and curious to learn about the marketing, hype and culture around it… I feel there’s likely bits we creators can learn from:
• Community...
• Incentive design...
• Marketing...