Day 214 - Metrics: What I think I need vs what I actually need https://golifelog.com/posts/metrics-what-i-think-i-need-vs-what-i-actually-need-1627872077200

What I think I need in terms of marketing:
• More likes, impressions, mentions, profile visits
• Less unfollows
• More followers
• Publishing a lot (tweets, threads, posts)
• More comments

What I actually need:
• More conversions, new sign-ups
• Less churn
• Better connections
• Posts that my audience find relevant, valuable, insightful, useful
• Better relationships with potential customers