🧪 Experimenting with a 1-week paid ad campaign on Twitter

New experiment to try paid channels for customer acquisition. I suck at content marketing, so while I continue to work at it, I need some automated help. Social media ads sounds like an obvious thing to try, and with most of my conversion happening on Twitter, I thought I'll give it a go.

Some indie makers think ads are evil and abhor ads like the plague, avoiding it from a moral high horse perspective. I used to think that way, but at this stage, I'm open to try other channels. Many successful SaaS or online businesses use exclusively paid channels, so why not? Is it really *that* unethical to use ads?