Honed in on my target audience

Initially, I wanted to focus on helping all creators with customer success. Including newsletter/content creators, digital goods makers, and SaaS founders.

But I found it challenging to write to all three because even though theyโ€™re all โ€œcreators,โ€ their problems are different.

Every field needs Customer Success. But I donโ€™t think the pain points are strong enough for someone writing a newsletter vs. SaaS founders who require customers to stay in business.

6 out of 7 of my email subs are in the SaaS space, small sample size, but it is telling; that is now my focus.

As I created my email topics for the next month, I found it easier to write them out since I knew my focus and specific problems.

Iโ€™m excited. ๐Ÿ‘‹๐Ÿผ