Day 341 - 7 of my fav Medium hacks https://golifelog.com/posts/7-of-my-fav-medium-hacks-1638848848419
Here’s some of my favourite hacks:
• Use the canonical link in your posts to link the SEO juice back to your blog or website.
• Create a post that’s a collection of your tops posts, pinned at the top of your profile. That way people can scan and discover other posts easily rather than scroll all the way down in chronological order.
• Your profile banner is like your landing page, your marketing funnel. Write a clear tagline and use the right visual to convey what you’re about in 3 seconds. The job of your profile banner is to get readers to scroll down to read the first article.
• Actually write alt text for your images - images with alt text are great for people who are visually impaired to ‘read’ your post through using screen reader software. Alt text improves web accessibility, which improves your SEO juice. I even add my URL to the alt text to see if it helps with back-links.
• How to get 100 followers through Medium communities (so that you can apply for Medium Partnership Program). Search for articles “Get 100 followers on Medium”. Go the the article. Clap, comment, highlight and follow. Politely ask for follow. The Medium community is helpful and will often do.
• Images are almost a necessity now for every article. Use Unsplash, Pexels for free-for-commercial-use images. I crop these images into longish, horizontal banner format because with the usual 4:3 rectangular format, you often have to scroll down 2-3 times to start reading - no point creating a barrier to reading more than it has to.
• Remember to use the analytics for data-driven writing. See what works better, and double down on the topics/formats that work.
• Use the canonical link in your posts to link the SEO juice back to your blog or website.
• Create a post that’s a collection of your tops posts, pinned at the top of your profile. That way people can scan and discover other posts easily rather than scroll all the way down in chronological order.
• Your profile banner is like your landing page, your marketing funnel. Write a clear tagline and use the right visual to convey what you’re about in 3 seconds. The job of your profile banner is to get readers to scroll down to read the first article.
• Actually write alt text for your images - images with alt text are great for people who are visually impaired to ‘read’ your post through using screen reader software. Alt text improves web accessibility, which improves your SEO juice. I even add my URL to the alt text to see if it helps with back-links.
• How to get 100 followers through Medium communities (so that you can apply for Medium Partnership Program). Search for articles “Get 100 followers on Medium”. Go the the article. Clap, comment, highlight and follow. Politely ask for follow. The Medium community is helpful and will often do.
• Images are almost a necessity now for every article. Use Unsplash, Pexels for free-for-commercial-use images. I crop these images into longish, horizontal banner format because with the usual 4:3 rectangular format, you often have to scroll down 2-3 times to start reading - no point creating a barrier to reading more than it has to.
• Remember to use the analytics for data-driven writing. See what works better, and double down on the topics/formats that work.