Marketing research for - what job are my customers hiring Lifelog to do?
What job are they hiring Lifelog to do? (see Jobs To Be Done framework)
* Attract opportunity (career/biz)
* Achieve success
* Grow as a person
...and they do that by (high level goals/behaviour change):
- Writing more
- Publishing in public more frequently
- Get better at writing
- Clarity of goals
- Imagining plans and future
- Achieve progress
- Journaling
* Attract opportunity (career/biz)
* Achieve success
* Grow as a person
...and they do that by (high level goals/behaviour change):
- Writing more
- Publishing in public more frequently
- Get better at writing
- Clarity of goals
- Imagining plans and future
- Achieve progress
- Journaling