Lifelog

💵 Hit $100 MRR, cont'd (4 more subs needed!)

📣 Course-correct #100daysofmarketing
– Twitter reset 2.0 - change to more about sharing problems and build in public
– Conversion fixes - fix my landing page and conversion experience (especially time-to-value aspect
– Continued experimentation - SEO, cold sales, referrals, engineering-as-marketing, LinkedIn?

Other side quests:
🔌 Plugins For Carrd - launch new plugins, all-in-one template, add paypal
🖥 Home desk setup - buy desktop curved monitor, monitor arm, mechanical keyboard, Moona

Day 30 #100daysofmarketing

🏠LifeBlog https://golifelog.com/posts/what-to-do-when-you-dont-know-what-to-write-1632954129170

📚Medium https://medium.com/@jasonleow/demand-driven-reading-2b01d55d0b42

ℹ️Quora https://www.quora.com/What-is-the-value-of-writing/answer/Jason-Leow-14?prompt_topic_bio=1

👍FB https://www.facebook.com/106430768053361/posts/256556356374134/?d=n

🖥Dev•to https://dev.to/jasonleowsg/coding-is-unforgiving-af-for-beginners-39d3

💻Hashnode https://jasonleow.hashnode.dev/coding-is-unforgiving-af-for-beginners

🐦Twitter marketing - 30 replies, 4 twts, 8 DMs

📈 MRR: US$60 [No change, still need 4 more subs]
💵 One-off revenue: ~ US$641.70
✍️ Got enrolled in Medium’s Partner Program,
🔌 Added 68 users, got referral rewards of US$2.70, sold 7 plugins. Implemented Seller program for free plugins. Got US$499 for integrating plugins to a Carrd template for 1 customer.
🇸🇬 Continued updating safedistancing.sg, got 7 coffees (US$35)
💪 Health: Transiting to biphasic sleep, 2nd year on keto, better posture with new chair+standing desk

Day 29 #100daysofmarketing

🏠LifeBlog https://golifelog.com/posts/one-day-when-i-stop-writing-1632867535534

📚Medium https://medium.com/@jasonleow/writing-as-cure-for-sleepwalking-through-life-121d51be2e03

ℹ️Quora https://www.quora.com/What-systems-do-you-use-to-help-you-write/answer/Jason-Leow-14?prompt_topic_bio=1

👍FB https://www.facebook.com/106430768053361/posts/255963009766802/?d=n

🖥Dev•to https://dev.to/jasonleowsg/the-ux-of-coding-is-broken-1bk6

💻Hashnode https://jasonleow.hashnode.dev/the-ux-of-coding-is-broken

🐦Twitter marketing - 10+3 replies, 1+5 RTs, 3 QTs, 4 twts, 7 DMs

"The world rewards you for value provided, not time spent." ~ @JamesClear

You will get rich by giving society what it wants but does not yet know how to get. At scale. ~ @naval

The world doesn’t throw a billion dollars at a person because the person wants it or works so hard they feel they deserve it. (The world does not care what you want or deserve.) The world gives you money in exchange for something it perceives to be of equal or greater value… ~ Justine Musk

Beyond reading and collecting the platitudes quoted in this post, what else should I to change?

Day 28 #100daysofmarketing

🏠LifeBlog https://golifelog.com/posts/where-is-your-secret-place-1632782073624

📚Medium https://medium.com/@jasonleow/when-to-take-feedback-seriously-58db2bd7faa6

ℹ️Quora https://www.quora.com/How-do-I-write-daily-without-feeling-tired/answer/Jason-Leow-14?prompt_topic_bio=1

👍FB https://www.facebook.com/106430768053361/posts/255359846493785/?d=n

🖥Dev•to https://dev.to/jasonleowsg/single-feature-app-idea-4ip

💻Hashnode https://jasonleow.hashnode.dev/single-feature-app-idea

🐦Twitter marketing - 21+3 replies, 1 RT, 8 QTs, 3+4 twts, 4 DMs

"If you put 10,000 hrs practicing the piano, you will almost certainly become very good at the piano. If you put 10,000 hrs into your business, it doesn’t necessarily translate to anything! The first kind has a predictable relationship to effort. The second kind doesn’t. You need a different attitude when trying to achieve the unpredictable..." - @dvassallo

I’d always been a big believer of consistency and habits as a foundation for any kind of success, but lately...that conviction had been wavering lately, when it comes to my efforts in indie hacking and entrepreneurship.

It’s an unpredictable relationship between effort and results. Consistency almost doesn’t matter.

Instead of 10k hours, how about 10k iterations?

Maybe I should iterate more on Lifelog’s copy and conversion?

Maybe I should try 10,000 things when it comes to marketing?

Maybe it’s Lifelog’s features that need more iterations?

Or maybe Lifelog isn’t the breakthrough SaaS I was expecting, so keep trying other products?

Lots of questions, no answers…yet.

Day 27 #100daysofmarketing

🏠LifeBlog https://golifelog.com/posts/the-daily-writing-streak-is-a-game-we-invented-for-ourselves-1632697968261

📚Medium https://medium.com/@jasonleow/having-haters-is-a-good-thing-eae45432a44c

ℹ️Quora https://www.quora.com/What-are-some-benefits-of-writing-daily/answer/Jason-Leow-14?prompt_topic_bio=1

👍FB https://www.facebook.com/106430768053361/posts/254767803219656/?d=n

🖥Dev•to https://dev.to/jasonleowsg/don-t-start-learning-how-to-code-before-you-asked-these-questions-559g

💻Hashnode https://jasonleow.hashnode.dev/dont-start-learning-how-to-code-before-you-asked-these-questions

🐦Twitter marketing - 16 replies, 3 twts, 3 DMs

The four chemicals of happiness and how they come about:

• Dopamine - reward chemical from completing tasks, winning, eating
• Oxytocin - love hormone from hugging, holding hands, giving a compliment
• Serotonin - mood stabilizer from meditation, sunlight, movement, open air, nature
• Endorphin - natural pain killer from workouts, dark chocolate, laughter

Easy fixes for happiness - get hits from each of the four chemicals, every day.

Day 26 #100daysofmarketing

🏠LifeBlog https://golifelog.com/posts/when-stuck-go-straighten-something-up-1632607679841

📚Medium https://medium.com/@jasonleow/writing-is-a-sport-641757237ca7

ℹ️Quora https://writingblogging.quora.com/What-let-you-and-drawn-yourself-to-writing-1?ch=10&oid=310059282&share=ddfc7888&srid=u6C2wi&target_type=answer

https://www.quora.com/Does-writing-improve-your-thinking/answer/Jason-Leow-14?prompt_topic_bio=1

👍FB https://www.facebook.com/106430768053361/posts/254134526616317/?d=n

🖥Dev•to https://dev.to/jasonleowsg/just-ship-that-mvp-not-56ge

💻Hashnode https://jasonleow.hashnode.dev/just-ship-that-mvpnot

🐦Twitter marketing - 23 replies, 1 QT, 3 twts, 3 DMs

The kind of customer testimonials that neatly sums up my product aspirations for anything I make as an indie hacker.

“Pricey but worth it.”

• Compete on value, not volume.
• Go relational, not transactional.
• Help people, not sell to them.

Day 25 #100daysofmarketing

🏠LifeBlog https://golifelog.com/posts/your-mood-is-a-room-you-enter-to-write-1632521937969

📚Medium https://medium.com/@jasonleow/the-guilt-of-trivial-posts-as-a-daily-writer-b59781953986

ℹ️Quora https://www.quora.com/How-did-your-life-improve-after-starting-to-write-daily/answer/Jason-Leow-14?prompt_topic_bio=1

👍FB https://www.facebook.com/106430768053361/posts/253536846676085/?d=n

🖥Dev•to https://dev.to/jasonleowsg/falling-in-love-with-writing-code-3m88

💻Hashnode https://jasonleow.hashnode.dev/falling-in-love-with-writing-code

🐦Twitter marketing - 20 replies, 3 twts, 8 DMs

There are two ways advice is a mirror, and you should be seeking only one of them.

It either mirrors what’s important to the giver but not to you, or it’s the giver just holding a mirror to reflect back what you know deep inside but not acting on.

99% of feedback is the former, seek the latter 1%.

Advice is a mirror.

Which direction it faces determines how relevant and useful it is for you.

Day 24 #100daysofmarketing

🏠LifeBlog https://golifelog.com/posts/non-negotiable-boundaries-an-extreme-but-highly-effective-habit-forming-hack-1632436087498

📚Medium https://medium.com/@jasonleow/streak-guilt-from-daily-writing-d8934e049526

ℹ️Quora https://thewritingcommunity.quora.com/What-is-the-most-favourite-part-of-your-writing-4?ch=10&oid=309658836&share=e428cabc&srid=u6C2wi&target_type=answer

👍FB https://www.facebook.com/106430768053361/posts/252932150069888/?d=n

🖥Dev•to https://dev.to/jasonleowsg/a-better-way-to-learn-coding-online-4kep

💻Hashnode https://jasonleow.hashnode.dev/a-better-way-to-learn-coding-online

🐦Twitter marketing - 33 replies, 3 twts, 1 thread, 11 DMs

Historically humans have slept in two parts, not the current eight-hour block that’s common now.

It’s interesting reading about the eight-hour sleep myth – how this bimodal sleep pattern was often mentioned in past texts, how the eight-hour monophasic sleep that we know now might have came about as a result of industrial era and increasing widespread use of light at night in cities. Most importantly, how expectations for monophasic sleep is causing more anxiety than it has to.

But article was assuring. I realised I can just accept it as it is. So last night, when I woke for no reason again, I rolled with it, accepted it, and just relaxed around in bed in the dark.

And soon enough, I felt the sleep pressure coming, and I fell asleep much sooner than I usually would. The sleep was also deeper.

Day 23 #100daysofmarketing

🏠LifeBlog https://golifelog.com/posts/a-warning-about-words-1632347311229

📚Medium https://medium.com/@jasonleow/writing-by-the-moonlight-bbb150e185cc

ℹ️Quora https://www.quora.com/Is-writing-daily-a-good-habit/answer/Jason-Leow-14?prompt_topic_bio=1

👍FB https://www.facebook.com/106430768053361/posts/252325390130564/?d=n

🖥Dev•to https://dev.to/jasonleowsg/you-have-permission-to-not-finish-coding-classes-3a1c

💻Hashnode https://jasonleow.hashnode.dev/you-have-permission-to-not-finish-coding-classes

🐦Twitter marketing - 19 replies, 3 twts, 9 DMs

For years, observers mocked footballer Messi for over-walking. Many think it’s to conserve energy. There’s a more strategic reason and it’s the epitome of “work smart, not hard.” Messi generates space for his team by passively walking around the pitch in “high value locations”. Walk around for 5 minutes surveying the opponent and finding weaknesses.

What’s the equivalent of “walking leisurely the pitch” for indie hacking/running an online business?

A few ideas:
• More haste, less speed
• Create mental/temporal space
• Spend the first 5min assessing the game
• Seek out opportunities to automate or delegate
• Strategic positioning